The Maui Cookie Lady (MCL), founded by Mitzi Toro, is a distinctive brand of premium, home-baked gourmet cookies that feature an array of Hawaiian flavors.

Originally starting as a fundraiser at a local farmers market on the island of Maui, MCL cookies are now proudly featured at top hotels & resorts and other high-quality artisan markets. Popular flavors include Kona Coffee Espresso using Peaberry Beans, Pineapple Lychee Passion with Hibiscus Flowers, White Tea and Lemon Chocolate, Mango, White Chocolate Macadamia Nut, Grown-Up Samoas (made with Maui Brewing Co.'s Coconut Porter craft beer), Butterscotch Kisses (made with Sammy Hagar’s Maui Distilled Macadamia Nut Rum)  and our Original Butter Rum Triple Chunker.

At MCL, we aspire to be the an artisan island cookie company from Maui that will grow to achieve international distinction and are building distribution channels to achieve that dream.



A long-time cookie enthusiast, our founder, Mitzi Toro began baking delicious cookies in 2012 as a fundraiser to thank the nurses at Maui Memorial Hospital for taking such phenomenal care of her terminally-ill father. After raising funds for these dedicated nurses for a few months at a local farmers market, Mitzi was encouraged to transform her cookie fundraiser into a business by her regular customers who came to immensely love her delicious product.

Thus, the Maui Cookie Lady cookie company was born. After building her own commercial kitchen and officially beginning their made-on-Maui cookie production line, the company quickly garnered fans from as far away as the UK, Japan and even Dubai!

Our little island boutique bakery continues to gain loyal customers due to our creative, drool-worthy flavor combinations and our proud use of only the highest-quality ingredients in our tasty products.


Next Steps

MCL’s next Steps are developing the 1st Cookie Butters from Hawaii and the only tropical cookie butters nationwide. The company has hired an award winning team of Food Scientist at Rutgers University in New Jersey to continue the research and development in getting the product to shelf and approved by the FDA. This has been a year long passion and the MCL team of bakers and consultants have put many hours of research.

MCL aims to get the Cookie Butters to the happy bellies near and far by Spring of 2018.

The companies motto is to make the world a smaller place one cookie at a time.